Airstream Ventures selected as sports marketing firm for Clay County, set to bring events that make an economic impact on the area
GREEN COVE SPRINGS, Fla. – Airstream Ventures is bringing its experience in the sports tourism world to Clay County.
The Clay County Board of Commissioners approved Airstream Ventures to lead their sports marketing initiatives in a 5-0 vote on Tuesday night after receiving preliminary approval from the Clay County Tourist Development Council (TDC).
“The TDC voted unanimously,” said Commissioner Mike Cella, who also chairs the TDC. “It’s a great way to use the TDC funding which is generated by the bed tax. We’re impressed with their vision and excited to see what events they bring to the county in the future.”
Airstream Ventures continues to be a leader in sports tourism by attracting several events to Northeast Florida since its launch in the spring of 2018. Events including the SPARTAN races, the Florida National pro motocross series, as well as launching the Publix Bold City Showcase, the Fortegra High School 9:12 Basketball Invitational, and the High School 9:12 Preseason Baseball Classic benefitting Walk Off Charities. In addition, they also were a part of the management team with the NCAA Basketball Tournament first and second rounds in 2019. Airstream Ventures has also been instrumental in the music space by helping grow the four music festivals hosted by Jax Beach Festivals highlighted by the Claude Nolan Cadillac Springing the Blues with vida de louie presented by Sawgrass Asset Management.
“Sports tourism is a large economic driver for communities,” said Airstream Ventures CEO Alan Verlander. “Taking our success in bringing events to Jacksonville, we are excited to expand our efforts into Clay County by using our model to build its profile as a sports destination that also make an economic impact. We are thankful to the County Commissioners and TDC for entrusting with their vision of a sports destination.”
Airstream Ventures will bring sporting events to the area by identifying new and creative ways to use the existing facilities
“Our goal is to bring people to Clay County using sports,” said Kimberly Morgan, Director of Tourism for Clay County. “We’re going to create an experience unlike any other and we’re going to make it a memorable experience.”