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Claude Nolan Cadillac to title sponsor Springing the Blues in 2020

Legendary brands join forces for the 30th annual event at Jacksonville Beach in April

JACKSONVILLE BEACH, Fla. – Two of the biggest brands in Northeast Florida are joining forces in 2020 as Claude Nolan Cadillac will be the title sponsor of the 2020 Springing the Blues festival.

“This is Claude Nolan Cadillac’s first year partnering with the music festivals and we are very excited to be involved,” said Marc Helmick of Claude Nolan Cadillac. “These festivals are a trademark of the beaches and we are pleased to support the great entertainment they provide for Jacksonville Beach and the surrounding communities. The Claude Nolan Cadillac family has been serving the Northeast Florida area for over 115 years and we look forward to beginning a lasting relationship with Airstream Ventures and Jax Beach Festivals.”

Springing the Blues began as a celebration of America’s indigenous musical form and has turned into the largest blues festival on the East Coast. The three-day oceanfront event features national, regional and local blues artists on two stages. Its energetic lineup, incomparable venue, food court, artisan marketplace, and kids’ area attract an estimated 125,000 fans each year.

As the title sponsor, Claude Nolan Cadillac joins primary sponsors vida de louie, Sawgrass Asset Management, and AVL Productions as major corporate partners of the festival.

“Jax Beach Festivals is thrilled to partner with Claude Nolan Cadillac for our 2020 Festival Season and especially as Title Sponsor of our flagship event, Springing the Blues,” said Sam Veal, Executive Director of Jax Beach Festivals. “Cadillac has a long and storied history as in integral part of blues music. No car has been more revered and celebrated among blues musicians than the Cadillac."

The festival will be celebrating its 30th birthday at Seawalk Pavilion on April 3-5. The Proven Ones, Larry McCray, The Lee Boys, James Armstrong and The Betty Fox Band are a sample of the bands headlining the festival.

“We’re excited to have Claude Nolan Cadillac come on board as the title sponsor for Springing the Blues and be part of all four Jax Beach Festivals this year,” said Airstream Ventures CEO Alan Verlander. “They are the gold standard in Jacksonville, and we are proud to have them partner with the gold standard in music festivals.”

Tickets to the AARP VIP area are on sale now, with daily and 3-day passes available through the online box office. The Beach Bay VIP area also has tickets available, including climate-controlled amenities, rooftop seating, along with food and beverages for all three days at $160 or single-day passes available for $65 through Airstream Ventures.

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